Using Programmatic Consumer Knowledge for Recruitment Marketing Success

By on May 9, 2019

First, a true confession. I am a numbers nerd. I cut my teeth in the digital realm while working at several consumer companies where I was able to build online programs with success. What I enjoyed was that it was where the user experience intersected the digital world that led to best business outcomes — an increase in sales via web advertising, optimization of search engine capabilities,...

Pro-tips for the Programmatic Recruiter

By on June 14, 2018

In the recruitment marketing world, the landscape is always evolving. To ensure that our agency is always ahead of the latest trends, our teams travel all over the country to learn from industry leaders, peers and our clients. In early June, we traveled to Minneapolis, Minn. where we learned that their African delis are on-point, Prince is and will always be beloved, and programmatic media has...

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