Recruitment Marketing in 2019 Goes Way Beyond Recruitment

By on May 14, 2019

The state of recruitment marketing in 2019 goes way beyond recruitment — we could talk about all of the ways that recruitment marketing has become integrated and how your employer brand is activated across your career website, social media channels and media strategies. But in 2019 I challenge talent acquisition professionals to take a step back and look at the bigger picture; the entire...

Improve Your Candidate Experience and Your Bottom Line

By on April 23, 2019

Your bottom line is being impacted by your poor candidate experience. According to the research firm Future Workplace, 64% of job seekers say that a poor candidate experience would make them less likely to purchase goods and services from the employer. Now, what are you doing about it? It’s just not enough to presume you know what your candidate experience is like. You need to find out. Have a...

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