From Insights to Impact with a Lot of Activity

By on November 6, 2018

There was a flurry of product announcements at LinkedIn’s Talent Connect three weeks ago in Anaheim — and it became exhilarating to try and stay ahead! We left each keynote session wondering “what’s next on the roadmap” and wanting more. Additional insights into product launch, release and integration, as well as “how much will this cost” will be forthcoming. Before I get too ahead of myself, let’s start at the top: more than 4,000 talent professionals gathered in Anaheim, Calif. On Oct. 9-11 for the 9th LinkedIn Talent Connect conference, and so many more watched via Livestream.

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This year’s theme, “from insights to impact” definitely tied into the product releases and, with the combination of product announcements, hopefully, the “influenced hires” terminology from the LinkedIn vocabulary will be removed forever.

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Talent Insights was the first announcement and was created so better decisions can be made based on the use of data and insights provided by the integrated LinkedIn platform. And, with their billions of data points from their members, companies and jobs, this self-service, on-demand platform can help make a wide range of strategic/tactical hiring and business decisions. To me, it marries the popular talent pool data with company workforce intelligence to create a competitive advantage, builds credibility with the C-suite and ultimately helps to make better talent decisions.

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The secondary theme of Talent Connect, “Plan. Hire. Develop. Plan” aligned with the Talent Insights announcement while Hire highlighted Talent Hub, LinkedIn’s entry into the applicant tracking system (ATS) area and Recruiter System Connect (RSC). Talent Hub integrates Recruiter, Jobs and Media into a reimagined applicant management system, again taking complete advantage of the data points mentioned above. For now, Talent Hub will be geared towards companies with less than 1,000 employees, but I’m guessing we should brace ourselves for a grand-scale release in the future. Hire also included enhancements both to Recruiter and the integration of RSC which will save time with workflow by eliminating the switch between Recruiter and the ATS and allow clients to view up-to-date LinkedIn profiles within their ATS. LinkedIn announced activations with 13 ATS vendors, including Taleo and Workday.

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The Develop spotlight was on LinkedIn’s learning and development platform, Lynda.com. This was the first time a specific Talent Connect track was dedicated to this audience and with over 13,000 offered courses, it was met with much popularity. Added to this was the announcement of the Glint acquisition, an employee engagement tool that LinkedIn has been using internally for years. Theoretically, once Glint is integrated, a team member can determine through input from her/his manager via a Glint report what areas she/he needs to focus on and then be sent links directly to the online courses via Lynda.com. Stay tuned for more Glint details in the future.

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LinkedIn also announced that because building diverse and inclusive teams is the No. 1 talent priority for HR and talent acquisition professionals (Global Recruiting Trends 2018), they are rolling out new insights to help plan for, hire and develop inclusive teams. This means that diversity insights will be a core part of every stage of the talent process.

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By far the most engaging, enlightening and energizing keynote at this year’s Talent Connect was given by Carla Harris, Vice Chairman at Morgan Stanley. In the 30-minutes Ms. Harris spoke, there was not a wasted word in her delivery framed into three items known as “Carla’s pearls.”

  1. Perception drives reality — or as Carla says, “perception is the co-pilot to reality” so define three adjectives you’d like people to use to describe you when you’re not in the room. The three adjectives about yourself should be true and should also be adjectives that are valued in your organization. Once you have your three adjectives, you need to consistently behave in ways that make people associate those words with you.
  2. Understand the importance of the two types of currency — performance and relational — and know how invaluable the relationship one is. Always be building relationships.
  3. Bring your authentic self to work every day because “no one can be you as well as you can be you.”

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To listen to Carla’s keynote that received a standing ovation, please click here. As part of the innovation council, we (Kasey Sixt and I) participated in round-table discussions with LinkedIn’s product team and previewed product announcements and enhancements all in an effort to bring our clients’ input to the LinkedIn team.

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In closing, CKR Interactive had more clients and more partners than ever attend this year’s Talent Connect and based on the feedback while at the conference and beyond, it was a very successful event. I hope to see you in Dallas in 2019!

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